Google looks at the number and quality of backlinks your website has when deciding how it should rank. Backlinks are like popularity votes; Google sees others find your site offers valuable information. Traditional link building outreach campaigns usually help you build links from guest posts or niche edits, neither of which help you build a varied backlink profile. These six backlink building tips can help you earn varied backlinks from authority websites.

1. Reach Out to People You Mention in Posts

If you feature a prominent person in your industry in an article, send them a link. They may link to your article from their press page. You can also do this with companies and organizations if you post something flattering about them.

2. Publish a Local Career Guide

Publish a definitive guide to working in your industry in your metropolitan area and reach out to local college and university instructors. They may want to link to it from their blog or other .edu page they control. It takes work to do the research, but it’s worth it if you land a .edu backlink.

3. Publish Content in These Formats

Some content formats receive more links than plain articles. Infographics, videos, quizzes and lists generate backlinks more often than other content formats, so use them liberally. Oddly enough, list posts with an odd number of items do better than ones with even numbers of items.

Here’s a great video on how to use infographics to reach new users:

4. Pursue Backlinks from Local Government Websites

Local governments like to brag about economic development in their communities. They often list startups, tech companies or major employers. Contact the webmaster and ask how to get listed. You can do the same thing for your state government.

You can also search for forums on .gov websites that allow you to post a link in your comment. Your comment must be helpful and relevant, not spam. Search for forums in your industry, create a profile and post several times before listing your website as a resource.

5. Register with HARO

HARO stands for help a reporter out. You can list yourself as a source for reporters who need a quote from an industry expert. You make a pitch to journalists requesting a source to help them meet their deadline.

There are a bunch of tutorials on HARO available on youtube, for exmaple:

• Write Testimonials

Write a testimonial for your website host, website builder or any other service you use. Explain in detail how the company helped you build your business and they will likely publish it on their website.

Why You Should Into A Smart Lock

In today’s age, people are utilizing technology now more than ever. You can use technology to start your car from feet away or control your home air conditioner while you are away. Something else that has entered into the technology industry would be smart locks like the August Smartlock Pro+. There are a lot of great reasons that you should invest in a smartlock.

No More Keys

There are only a few things that are worse than fumbling around looking to find your keys when you are in a hurry. One of those would be losing your keys. With a smartlock, you won’t have to worry about losing your keys ever again. Since a phone is a daily necessity for most people, you won’t have to worry about getting locked out ever again.

You Can Track Everyone Who Enters Your Home

Another great thing that you can do with this small device is to track everyone who enters and exits your home. If you have children or throw a lot of parties, you know that it doesn’t take long before people start to come and go as they please. With a smartlock, you will be able to put a stop to this problem before it even begins. You will be able to monitor and see who is entering and at what time.

They Are Hard To Manipulate

Unlike traditional locks, smartlocks are extremely hard to break in to. To break into one of these locks you have to be able to hack the system. That means that most people are not going to be able to break in. If they try too many times, this will trigger an alarm and alert you.

They Are Much More Secure

You can install cameras and motion sensors all you want but a smartlock is one of the top ways to keep your home protected. Some of these security systems are not the best. They won’t always catch an intruder or they might not realize they are there until it is too late. With a smartlock, you can rest assured that it will alert you as soon as anyone tries to get in. You can even set an alarm that will alert the entire neighborhood and scare off anyone who tries to enter without permission.

These smartlocks may look cool and high-tech but they offer a lot more than just their appearance. A smartlock would be a wise investment for anyone, regardless of if you have children or live completely alone. It will not only protect your family but it will also let you control everything from thermostats to lights.

You can buy most of the popular models on Amazon – click here.